Top Fashion Games on iOS in Australia: Q2 2025 Performance

In the second quarter of 2025, the fashion game category on iOS in Australia saw varied performance across the top applications. Here's a detailed look at the trends for each game, based on data from Sensor Tower.

Skincare Time: Makeover ASMR showed consistent weekly downloads, starting at 4.4K and peaking at 4.7K in mid-April, before gradually declining to 1.9K by the end of June. Active users began at 11K, experienced a dip in late April to 5.2K, and ended the quarter at 6.2K.

Paper Doll Makeover & Dress Up experienced fluctuations in downloads, beginning with 1.5K and reaching a high of 2.5K in mid-April. Active users also saw an increase from 3.9K to 6.2K by the end of the quarter.

Glow Fashion Idol recorded steady revenue growth, starting at $2.6K and peaking at $5K in early June. Downloads ranged from 1.7K initially, rising to a high of 3.2K in early June, while active users increased from 4.5K to 7K during the same period.

Satiszone: Perfect ASMR Tidy maintained a consistent download pattern, starting at 909 and peaking at 2.1K in mid-April. Active users hovered around 11K, with a slight peak at 12K in April.

Makeup ASMR: Makeover Story showed a varied revenue stream, with earnings peaking at $195 in early May. Downloads began at 1.2K, peaking at 1.7K in mid-April, and active users consistently remained above 98K, reaching a high of 108K in late June.

These insights highlight the diverse engagement and revenue trends within the top iOS fashion games in Australia for Q2 2025. For more detailed analytics, visit Sensor Tower.